{"id":12301,"date":"2025-09-02T16:37:54","date_gmt":"2025-09-02T14:37:54","guid":{"rendered":"https:\/\/www.sicer.it\/?p=12301"},"modified":"2026-07-09T10:47:42","modified_gmt":"2026-07-09T08:47:42","slug":"sicer-cersaie-2025","status":"publish","type":"post","link":"https:\/\/www.sicer.it\/es\/sicer-cersaie-2025\/","title":{"rendered":"Sicer Cersaie 2025"},"content":{"rendered":"\n<h4><strong>Sicer presenta en Cersaie 2025 \u00ab<\/strong><strong>BACK TO ROCK\u00bb: el arte de las superficies materiales.<\/strong><\/h4>\n<p><br \/>Un proyecto que nace del encuentro entre dos grandes entidades: por un lado, la visi\u00f3n sensorial de la marca IPOGEO by Margraf, que transforma el m\u00e1rmol en una experiencia est\u00e9tica y t\u00e1ctil \u00fanica; por otro, la innovaci\u00f3n tecnol\u00f3gica de Sicer, capaz de valorizar cada superficie cer\u00e1mica con soluciones de vanguardia.<\/p>\n<p>El proyecto de co-marketing en Cersaie 2025 ser\u00e1 entre Sicer, Margraf (a trav\u00e9s de la marca IPOGEO) y el dise\u00f1ador Diego Crestani.<\/p>\n<p>Esta colaboraci\u00f3n aporta una nueva visi\u00f3n a la feria, en la que el m\u00e1rmol y la cer\u00e1mica interact\u00faan a trav\u00e9s del material y el tacto, ofreciendo a los profesionales de la industria cer\u00e1mica inspiraci\u00f3n concreta para la innovaci\u00f3n de productos y el dise\u00f1o de espacios contempor\u00e1neos.<\/p>\n<p>La idea detr\u00e1s de este concepto es clara: potenciar la sensorialidad y la identidad del material, centr\u00e1ndose en procesos que combinan tradici\u00f3n y tecnolog\u00eda, visi\u00f3n est\u00e9tica y rendimiento t\u00e9cnico.\u00a0<\/p>\n<p>\u00a0<\/p>\n<h6 style=\"text-align: center;\">Material como hilo conductor: m\u00e1rmol y cer\u00e1mica<\/h6>\n<p>El di\u00e1logo entre el m\u00e1rmol trabajado en negativo por\u00a0Diego Crestani\u00a0y la cer\u00e1mica desarrollada en positivo por Sicer se basa en un profundo estudio de las vetas, las texturas y el valor t\u00e1ctil de las superficies.\u00a0Margraf , gracias a sus\u00a0procesos\u00a0IPOGEO\u00a0, transforma el m\u00e1rmol tallando el material, creando efectos de profundidad, claroscuro y superficies donde la luz juega un papel fundamental.<\/p>\n<p>Al mismo tiempo, Sicer reinterpreta la cer\u00e1mica, resaltando la ductilidad y el poder expresivo de los microgr\u00e1nulos. El resultado es una secuencia de superficies que entrelazan naturaleza y tecnolog\u00eda, donde cada detalle invita al tacto y a la observaci\u00f3n atenta. Las vetas del m\u00e1rmol y las texturas cer\u00e1micas se yuxtaponen:<\/p>\n<ul>\n<li>M\u00e1rmol negativo\u00a0: ranuras, relieves y sombras que recuerdan la piedra en su forma m\u00e1s aut\u00e9ntica.<\/li>\n<li>Cer\u00e1mica positiva:\u00a0superficies llenas, microgr\u00e1nulos que crean efectos aterciopelados y nuevos detalles t\u00e1ctiles.<\/li>\n<\/ul>\n<p>Esta colaboraci\u00f3n pone de relieve la importancia de experimentar con nuevos lenguajes materiales, revelando un cuidado casi artesanal en la producci\u00f3n industrial y abriendo puertas a nuevas aplicaciones en arquitectura y dise\u00f1o de interiores.<\/p>\n<p>\u00a0<\/p>\n<h6 style=\"text-align: center;\">SUPERFICIES NEXT EXPERIENCE: innovaci\u00f3n firmada por Sicer<\/h6>\n<p>La l\u00ednea\u00a0NEXT EXPERIENCE SURFACES\u00a0, producto estrella de Sicer en Cersaie 2025, representa la vanguardia en superficies cer\u00e1micas avanzadas. Dise\u00f1ada para satisfacer las necesidades de los fabricantes y dise\u00f1adores m\u00e1s exigentes que buscan soluciones originales, esta gama combina practicidad, durabilidad y sensorialidad.<\/p>\n<p>Entre los puntos fuertes de la l\u00ednea encontramos:<\/p>\n<ul>\n<li><strong>Microgr\u00e1nulos extremadamente finos<\/strong>\u00a0: garantizan efectos materiales \u00fanicos, con un control preciso de la textura y un resultado est\u00e9tico de alto impacto.<\/li>\n<li><strong>Superficies antirreflejos y aterciopeladas<\/strong>:\u00a0permiten juegos de luz sutiles, un tacto suave y una sensaci\u00f3n inmediatamente perceptible incluso en contextos muy vividos.<\/li>\n<li><strong>Alta resistencia a los productos qu\u00edmicos<\/strong>\u00a0: estas superficies est\u00e1n dise\u00f1adas para mantener su brillo e integridad incluso bajo estr\u00e9s mec\u00e1nico o productos de limpieza agresivos.<\/li>\n<li><strong>Facilidad de aplicaci\u00f3n industrial\u00a0<\/strong>:\u00a0NEXT EXPERIENCE SURFACES est\u00e1 \u201clisto para usar\u201d: se puede aplicar f\u00e1cilmente en ciclos industriales, reduciendo tiempos y desperdicios y garantizando un rendimiento constante.<\/li>\n<li><strong>Propiedades antideslizantes de las clases R\u00a0(de R9 a R12)<\/strong>, que indican un nivel creciente de agarre en superficies inclinadas, seg\u00fan la norma DIN 51130.\u00a0<\/li>\n<\/ul>\n<p>La combinaci\u00f3n de estos elementos crea un producto vers\u00e1til, perfecto para diversos usos, desde el sector contract hasta la hosteler\u00eda y el residencial de alta gama. Esta oferta refuerza el papel de Sicer como socio estrat\u00e9gico en el crecimiento y la renovaci\u00f3n de la industria cer\u00e1mica: la investigaci\u00f3n, el desarrollo y la innovaci\u00f3n se convierten en verdaderos motores para abordar el futuro del sector en Cersaie 2025 y en adelante.<\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\">\u00a1Esperamos verle en\u00a0<strong>Cersaie<\/strong>\u00a0para esta y muchas otras novedades!<br \/><br \/><strong>Nos encontrar\u00e1 en el pabell\u00f3n 33, stand D10\/E9.<\/strong><\/p>\n<p style=\"text-align: center;\">\u00a0<\/p>\n<p style=\"text-align: center;\"><em>Haga clic\u00a0<\/em><em><a href=\"https:\/\/www.cersaie.it\/biglietto\/3568a481b\"><strong>AQU\u00cd\u00a0<\/strong><\/a><\/em><em>para registrarse y recibir su\u00a0<\/em><strong><em>entrada gratuita\u00a0<\/em><\/strong><em>.<\/em><\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #636363;\"><em><b style=\"font-weight: 600;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-12308 aligncenter\" src=\"https:\/\/www.sicer.it\/wp-content\/uploads\/2025\/09\/SICER-INVITATION_CERSAIE-2025-300x300.jpg\" alt=\"\" width=\"300\" height=\"300\" \/><\/b><span style=\"font-weight: 400;\">.<\/span><\/em><\/span><\/p>\n<p><em><span style=\"font-weight: 400;\">Esta noticia se refiere a la participaci\u00f3n de Sicer en Cersaie 2025. Para mantenerte al d\u00eda sobre ferias, eventos y novedades de la empresa, visita la secci\u00f3n <\/span><a style=\"font-weight: 600; color: #9f814a;\" href=\"https:\/\/www.sicer.it\/es\/category\/fiere-ed-eventi\/\" target=\"_blank\" rel=\"noopener noreferrer\">Exposiciones y eventos<\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sicer presenta en Cersaie 2025 \u00abBACK TO ROCK\u00bb: el arte de las superficies materiales. Un proyecto que nace del encuentro entre dos grandes entidades: por un lado, la visi\u00f3n sensorial de la marca IPOGEO by Margraf, que transforma el m\u00e1rmol en una experiencia est\u00e9tica y t\u00e1ctil \u00fanica; por otro, la innovaci\u00f3n tecnol\u00f3gica de Sicer, capaz [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12306,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_angie_page":false,"page_builder":"","footnotes":""},"categories":[281,313],"tags":[],"class_list":["post-12301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-exposiciones-y-eventos","category-fiere-ed-eventi"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sicer Cersaie 2025 | Sicer<\/title>\n<meta name=\"description\" content=\"Sicer presenta en Cersaie 2025\u00a0(22-26 de septiembre de 2025)\u00a0BACK TO ROCK: el arte de las superficies materiales. 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